CHANGE YOUR WORLD

PROJECT INFO
Squarespace believes everyone with a creative idea can be an entrepreneur and launch a business. For this series of films we created a distinct brand identity, website, and template for three personas that come to life with each tap of a keystroke.

DISCIPLINE
Brand, FILM, ART DIRECTION, WEBSITE

YEAR
2025

Close-up of a computer keyboard.
Busy modern office with employees working at desks, some standing and some sitting, in a high-rise building with large windows and blinds, featuring a central column and office equipment.
A diverse group of five punk and goth style individuals in a room, gathered around a table with a laptop displaying 'GOTH STYLING' on the screen.
A black device displaying the words 'GOTH STYLING' with images of individuals with goth fashion and the text 'GOTH STYLING FOR TELEVISION, FILM, AND PUBLICATIONS. ESTABLISHED IN 2025.'
A promotional graphic for book styling services with the text 'Book Styling Services' in large font, a small photo of a person with a styled mohawk haircut at the top right, an image of a textured fabric at the bottom left, and an 'Email Me' button below the text.
A woman with glasses, wearing a jacket and backpack, leaning forward while using a laptop outdoors with a cloudy sky in the background.
Close-up of a person's finger typing on a laptop keyboard.
Laptop floating in the sky with a webpage titled 'Skydiving School,' featuring images of skydivers.
A man with gray hair and beard sitting on a couch in the middle of a city street, working on a laptop, surrounded by pedestrians.
Elderly man with gray curly hair and a beard using a laptop on a city street, with modern glass buildings and cars in the background.
Smartphone screen displaying wellness retreat advertisement with a nature scene, grass, and flowers on a sandy surface.
Close-up of two hands holding each other, with one person resting their head on the other's shoulder. Overlaid text reads 'Energy Healing' with a button labeled 'Book Experience.'
An elderly man with gray hair and beard sitting cross-legged outdoors on grass, holding a laptop with a 'Wellness Retreat' webpage open.

CREDITS
CREATIVE DIRECTORS: MATHIEU ZARBATANY, BEN HODGIN
STAFF PRODUCER: MARISA WASSER
STAFF ART DIRECTOR: ALEX THOMPSON
STAFF COPYWRITER: PEPE HERNANDEZ
DESIGN MANAGER: ALBERT CHANG
SENIOR DESIGNERS: RYAN DUTCH, WAN KANG
DESIGNER: LOLI VACARRO

MADE AT SQUARESPACE